Privacy policy

Introduction

Welcome to the privacy policy of Channel and Bloom. This page outlines how we collect, use, and protect your personal information when you interact with our website and services. By using our site, you agree to the practices described below. At Channel and Bloom, we are fully committed to safeguarding your privacy.

Summary of Data Collection

We collect personal data for the following key purposes:
Website Analytics
We use tools like Google Analytics to understand how visitors use our website, including pages visited, traffic sources, and time spent on site. This data is anonymised and helps us improve the user experience and content quality.
User Experience Tracking
Session recording and heat mapping tools help us evaluate how visitors interact with our site. These insights allow us to optimise layout, design, and functionality for a smoother browsing experience.
Remarketing and Targeted Advertising
We use tags from platforms such as Google Ads and Facebook to serve relevant ads to previous visitors. This includes showing you ads as you browse other sites or social media. These tools collect non-personally identifiable information.
LinkedIn and Twitter Insights
These tools give us campaign insights and conversion data, allowing us to deliver better-targeted advertising through LinkedIn and Twitter.
Email Interactions
If you subscribe to our newsletters or emails, we may use tracking to analyse open rates and engagement. This helps us tailor content and services to your needs.

How We Process Data

Processing Methods
Data is processed using secure IT systems by authorised Channel and Bloom team members or trusted third-party partners (such as marketing agencies, IT support, or hosting providers). All parties follow strict confidentiality and data protection guidelines.

Processing Locations

Your data may be processed at our business location or by service providers operating in the UK, EU, or other locations compliant with GDPR regulations. Our business address is:
Channel and Bloom
5 Beaconsfield Street, London, N1C 4EW
Email: info@channelandbloom.com

Tools and Technologies in Use

We utilise several third-party services, each with its own privacy policy:
Google Analytics & Google Tag Manager (Cookies & Usage Data) – Privacy Policy | Opt-out
Facebook Ads & Remarketing – Privacy Policy
LinkedIn Insight Tag – Privacy Policy
Twitter Conversion Tracking – Privacy Policy

Information We Collect

We may collect and process the following types of data:
User Information: First and last name, contact details, website URL, and relevant business information.
Communication Data: Any information shared via email, contact forms, chat features, or messaging tools.
Visitor Data: Anonymous behaviour data from visitors of our clients’ websites, for analytics and optimisation purposes.

Your Data Rights

You are in control of your personal information. You may:
Request access to the data we hold about you
Request corrections to incorrect or outdated information
Opt out of direct marketing at any time
Request deletion of your personal data, subject to legal or contractual obligations

To exercise any of these rights, please contact us at:
info@channelandbloom.com
We do not sell or share your personal information with third parties without your permission, unless required by law.

Data Controller
Channel and Bloom
5 Beaconsfield Street
King’s Cross, N1C 4EW
Company Representative: Data Protection Officer
Email: info@channelandbloom.com

Updates to This Policy

We may update this policy from time to time. Any significant changes will be noted on this page. We recommend reviewing this policy periodically to stay informed.
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